The facts say that as many as 56% of your fans on social media want to buy from you if you give them the opportunity. Other studies, on the other hand, say that 40% of adults make a purchase under the influence of a message they saw on social media because they consider it credible. Are these statistics sufficient reason to bring work, business to the network and start working online? Does it make sense?
Working online and company’s social media development
From the perspective of the last 10 years. . . So Also, the current circumstances force you to stay at home, so they will strengthen this trend and increase the effectiveness of your working online presence. The reason is very simple – society will not have as frequent contact with newspapers, billboards, televisions or leaflets as before. The main source of about your company will be social media.
Working online and insights
As people who are responsible for the image of companies in the media on a daily basis, we noticed very quickly two phenomena that well understood will bring your business to the fore in the minds of potential customers. Here they are:
1) Factories, institutions, salons, offices, personal trainers, lawyers, accountants and other industries that have conducted business in the traditional, stationary way have ceased their communication on social media. As if they had assumed in advance that they would never return to their jobs again, and people would not need their services. Conclusion: no matter how long this situation lasts, someday everything will return to normal, and then customers will come to this entrepreneur, who still communicated with fans, because he anchored himself in the consciousness of people. But if the Home Office and working online become the new standard, it will be one of the market leaders because it did what others no longer wanted.
2) In fear of bankruptcy, companies began to lower prices and aggressively sell off their services.
Is working online requested?
People have started freezing their assets and will not buy products other than must have. Now is the time to build customer relationships, trust in your brand and product. Educate how to working online instead of aggressively selling. If you use this period wisely, your customers will give back. In the next article, I’ll highlight how different industries can cleverly move sales to the web.
Mariusz Kubis
Author: Natalia Kaczmarska