Mr John Melton struck us as a very likeable person. He is living the dream and it shows in his smile and attitude to people. Honest and open, very easy to talk to. But above all John Melton is a fantastic leader and a team builder in the Modere company. He is a real pro of the modern era who uses the social media as easily as other people use a toothbrush. In this interview with rankingmlm.com he opens up and tells us stories about himself, MLM and of course about the current situation in the world.
Hello Mr John Melton. It is great to have you here at rankingmlm.com. Let’s start right from the very beginning. How did you start your business adventure? Tell us more about your professional path please.
I started when I was twenty. It was actually nine days after 9/11… By the way, people today often ask me: “Is it a good time to start a business?” I started a busines nine days after 9/11. I can’t say that it was a good time for everyone. It was a good time for me. I was open. Anyway, I was a loser. I was a punk. I got in a lot of trouble when one of my good friends comitted suicide on New Year’s Eve Day of 2007 and that was the day I decide to quit drinking. So that was 2001. 2008 was the first year that I went full-time. Notice that, 2008 was the year the worldwide economic crash happened and I made six figures in network marketing.
But first things first. So my first network marketing company went out of business. I then got into mortgages. I was a mortgage banker for about four years. I made $600,000 in 4 years. I outworked everybody in that company. I was the number one loan officer two years in a row and my first year was the Rookie of the Year simply because I’d learned in network marketing how to not make excuses. How have a fearless tireless work ethic. And I brought that foundation, that fundamental truth to being successful to mortgages. So I made a whole bunch of money but here’s the problem: you’re only as good as your last month…
So every month I started at zero. If I don’t close a loan, I don’t get paid. And then of course the market crashed. However, I’d probably invested about $150,000 my own money, saving it when everybody else was spending money on cars, custom suits, vacations, going out to dinner – living the high life. But I saved and invested my money in real estate and I ended up buying at the peak of the market. So I bought high, I sold low. Ruined my credit. I didn’t file for bankruptcy but some of my business partners that I invested with, they did.
It was just a terrible time. I mean all the markets, the stock market real estate market, everything was crashing. And all my investesments crashed. We couln’t sell them. That was a very eye-opening experience for me but also forced me into thinking seriously about network marketing. So I was like: you know what, I’m done with drinking, I’m done with mortgages. I’m going full-time in network marketing. So from the time I joined network marketing, to the time I finally went full-time and took it seriously, there was this seven year window. And basically for 5 years I worked seven days a week in mortgages. So I resigned from that company because I was so burnt out on doing meetings, being on freeway calls 24/7 and honestly never seen my kids. I felt like a bad dad. Someone else was putting my children to bed and thank God I made that very very scary decision what I did.
Why do you what you do? What is your drive in MLM?
I think it’s a couple things. Firt of all, in the beginning, you just want to make some money. I didn’t want to go to school and get a degree and get a job. In beginning that’s why I started. I hated school. I was like: “Why do I have to study about things I don’t care about just to get a piece of paper”. Who knows how much debt I would have been getting myself into if I would have gone for the four-year college degree. I was going to a community college. It was literally as close to my house as my highschool was. So in the beginning I started because I had no vision. I was basically just into girls drinking and partying. I wasn’t doing anything. So when I came to my first network marketing meeting, I was like: “Wow! This is something I can do!” And they say: “You can be from Yale or jail. It does not matter.”
But of course, years later, when you asked me what drives me today, I just think I have a lot of gratitude and appreciation. I also I think a lot of my drive comes from the competitive side of me. The love I have for the game. The obsession I have for it. And it’s something I’m good at. I see why it is hard for pro athletes to quit, to retire. I see why some of these actors and actresses or singers that are in their seventies and they’re still performing. Because you fell in love with it. I think that’s my my passion and because I went through so much hell to get here, I have an appreciation for it that is hard to put into words. There’s too many people that get involved in our profession in our space and they expect it to be easy. If you think building a six or seven figure business and income without all the responsibility and risk is going to be easy… I mean, I just feel like – because it was such a tough road for me to get here I have a lot of gratitude and appreciation.
“Work smart not hard”. Would you agree with this statement?
Obviously the way I work my business and use technology is very smart. I think the way I use technology. I mean, we are doing this interview using a Zoom meeting and I’m in my bedroom right now. This my bed, my massage chair, my sauna is right here, this my little studio area. Here’s my back deck to my backyard and then there’s my bathroom and my closet. I mean, I work from home. This is my bedroom. And this fantastic! This is a smart way to work.
But I work hard also. Anybody that says they’re going to be super successful without working hard… I just think that person is either a liar or they’re confused or maybe they got lucky. I don’t believe in this whole mentality of like not working hard. I mean, what kind of example are you setting? Are you saying that you can build a business make lots of money without working hard. But then again, it depends on what your definitions of smart and hard are.
And you know, I’ve never been an early riser. I think at my first network marketing presentation I heard them saying “You can wake up when you’re done sleeping”. And I was like “Sign me up!” You know, there’s no rule that says you can only create abundance and wealth if you wake up at 5 a.m. Or 6 a.m. There’s no rules that says that. You work your business whenever you want. I believe that wholeheartedly so I think working smart or working hard – you have to do both. But at the same time I do get like eight hours of sleep every night. I’m not running off of adrenaline. I need my sleep. I need my rest. I need my chill. I hang out with my kids. I do my thing.
But during the day there is that window, from the time when I wake up till let’s say three, four, five I mean – I’m running and gunning! And sometimes we do webinars or videos of the evenings but I think I do a pretty good job of juggling it all. I like balancing it all and I think it’s important to do that because if you go a hundred miles an hour on your business, you are just going to get burnt out and quit. Especially if you’re not getting results. I think there’s that fine line of of working hard but the extent that you’re doing it without sacrificing everything that’s most important.
Every serious company has its values that it follows. What are yours in Modere?
Open line of communication. Transparency. Furthermore, the company does such a good job of finding creative ways to maintain our current customers – the lifeblood of any business. They also know that in this difficult economic situations you got to make these appropriate changes. You got to put money in your plan right now. You got to put money into your leaders’ pocket. You know for a fact people are scared. When people are scared they don’t worry about abundance and loosing weight as much as they do about holding on to every dollar and living day to day. They worry about their bills. They worry about their health and their family. So our company acknowledges that and our CEO said something that was really interesting: “To have empathy is to care about someone else. And compassion is doing something about it. We’re doing something about”. I thought it was powerful.
So what is special about your products?
Ok, so first all in MLM you have a lot of great products. I don’t assume a company is selling a crap in this day and age. If you’re selling a crap product, I don’t even now how you’re selling it because people all have acces for information and they can google your ingredients and your product. With that being said, we’re big on toxin-free. We promote clean living, not drinking, not smoking, exercising. We encourage people to live clean and used products that are toxin-free and not using the harmful chemicals however the products still have to work. So let’s take all the companies that have good products that actually work. We put it in this bucket. Most of the products in this bucket are very expensive. The’re are overpriced. So having products that work matters. Having products that are toxen-free, they’re clean products, they don’t have nasty junk in them that’s important. But if they are 2,5, 20 times the price point of what someone can get of Amazon or at their local organic store, I think you’re going to have a tough time in today’s day and age because you need real customers.
And I’m not going to sit here and act like my company is the only good company. I’m not that guy. There are other companies out there that are great and I’m not one to also say that our products are the best products because I haven’t tried all the other products. Nor do I care to try or research them. But I know that we have quality products that I love that that. I love promoting their reasonable price points. And awesome discount that we offer. And to addition to that, this is what I was looking for, a customer-centric model. Not to mention that we’ve got 80 different products that we can offer in twenty or so countries and we get real customers. Also 85% of our revenue comes from customers. And for me these facts and numbers are important.